What started with fresh produce and a small roadside stand has grown into something much bigger for Rob’s Fresh Produce. Rob, a third-generation farmer, has farming in his roots. In 2013, he began Rob’s Fresh Produce, growing crops including watermelons, cantaloupes, broccoli, strawberries and squash. But it was a few years later that Rob and his wife began turning those crops into a destination for the community. In 2020, the couple opened a roadside stand where customers co

When people think about downtown Rocky Mount, they often think of the Imperial Centre, Fire Station No. 2, the Farmers Market, restored historic buildings, public art, and the continued revitalization of the city's historic core. What many may not realize is that one nonprofit organization has quietly played a significant role in helping make much of that possible. Downtown Renaissance, Inc. (DRI) was established in 1985 as a nonprofit organization with one mission: to encour

Rocky Mount continues to grow with exciting new places to shop, dine, and gather. This week, two highly anticipated businesses are making their mark on the community—one offering a fresh new rooftop experience downtown, and the other bringing back a favorite destination for bargain shoppers. Whether you're planning a night out or looking for your next great find, there's something new waiting to be discovered. The Renaissance Rooftop Brings an Elevated Experience Downtown Dow